Maksym Yevsiukov is CMO and Co-Founder of the digital marketing agency ITForce, a practitioner who has been building, scaling, and optimizing advertising strategies since 2013. He specializes in paid traffic (Google Ads, Meta Ads, Bing Ads, Amazon PPC) and SEO. ITForce has been a Premier Google Partner since 2017 and was named the #1 digital agency in Ukraine for 2024-2025 by Top Choice.
He graduated from Kharkiv National University of Radio Electronics (NURE) in 2013 with a master’s degree in Applied Mathematics.
A member of the Google Product Experts program since February 2018. Diamond Product Expert in the official Google Ads community – status confirmed in 2024, 2025, and 2026. Diamond is the highest level of the Product Experts program, awarded to members with more than three years of experience advising in Google’s help forums. Previously an expert in the AdMob and Google Account forums, recognized as an honorary expert for his contributions to those communities.
He completed the international agency development programs Google Rising Stars (2016) and Google Elevator (2018), as well as Andriy Fedoriv’s Brand Father course (2019).
His professional expertise covers campaign setup and optimization, web analytics (GA4, GTM), and building reporting systems and dashboards that support management decisions. A separate focus is GEO (Generative Engine Optimization): adapting site content and structure for visibility in AI Overviews, ChatGPT, Perplexity, and other generative systems where users get an answer instead of a list of links. Under his leadership, teams of marketers, SEO specialists, and analysts deliver comprehensive digital strategies – from technical SEO, GEO, and content marketing to PPC and analytics – driving sustained growth in client traffic and sales.
He applies a systematic approach to business growth, from client acquisition and process design to performance measurement and ROI optimization. As a speaker and author on the ITForce blog and external platforms, he shares hands-on experience and real cases from the digital market.
